In her new book, Analog Algorithm – Landscapes of Machine Learning, Susanne Huth photographs the architecture of the new digital cultural landscapes in Silicon Valley, San Francisco and the Bay Area.

The novel Microsklaven by Douglas Coupland (first published in 1995) served as inspiration for the photography and text contribution by Maren Lübbke-Tidow, as well as for the design and typography of the book. The cover of Analog Algorithm references the cover of the 1996 edition. The fonts used in ‘Microsklaven’ – Helvetica, Courier and Chicago – were used, as they defined the typographic aesthetics of the internet in the 1990s. The photographs are complemented by an illustrative series: these are abstractions and evolutions of the websites of the companies photographed for the book, such as Google, Facebook and LinkedIn. The bright illustrations of the photographs in the book are modelled on Henry Wessel's analogue prints, specifically in his works ‘California and the West’ and ‘Night Walk’ for the night shots. Susanne Huth, born in 1972 in Magdeburg, Germany. Lives and works in Berlin.